The go to person in my office, when it comes to creating a presentation is my colleague and a good friend ‘Vijai’. From entry level people to the top management everybody goes to Vijai for PPT creation. Creating PPt’s is not his core job, his core job is managing an operations team. And nobody asked him to become specialized in creating ppt’s and it took lot of hard work and unseen effort for him to specialize the skill, but it is worth it and a valuable asset. He has created a niche for himself – “expert in creating ppt’s”.
Creating niche will get you noticed, not only by your boss but also by other people and their bosses and also the top management (which is very critical). Niche helps you identify a unique selling point for yourself; this makes you stand out of the crowd and makes you get noticed.
It is not nessary that you should be an expert in ppt to create a niche for yourself. You can be known as a person who is excellent in creating reports or the person who is an expert in the product knowledge or a person good at data analysis or a person who is good in training people or a person knowledgeable in automation or a person who is good at follow up and closing things on time. My colleague ‘Basant’ is the guy to go, if you need to complete a task which requires follow-up. He will just ensure the tasks are followed up until it is completed on time and he does it in a well documented manner. This get’s him visibility he deserves for the hard work he has invested.
If you are serious about growth and want to get noticed, identify a niche area for yourself and become an expert in it. Be the person known for a specific skill and get noticed.